Press Release

Doosan, a global leader in the infrastructure support business, has signed a multi-year partnership with Major League Baseball (MLB) in an effort to elevate Doosan’s brand awareness in the North American region. Doosan’s subsidiaries in North America—including Doosan Bobcat, Doosan Industrial Vehicle and Doosan Fuel Cell—participated in the signing with the Office of the Commissioner of Baseball in New York on Sept. 27 (local time). The partnership extends through the end of the 2020 MLB season, and Doosan will receive significant brand exposure across 30 MLB stadiums, league digital channels – including the MLB Network and MLB.com – and social media sites. MLB, established in 1869, is a world-class professional baseball organization which comprises 30 teams in the U.S. and Canada. In 2016, MLB broadcasts were aired in more than 170 countries, and games draw more than 70 million spectators every year. “The Doosan brand will be exposed beginning with the American League Division Series (ALDS), which starts in October,” said a Doosan official. “We hope that we will be able to elevate Doosan’s brand value and closely communicate with customers in the North American region through this partnership.” Leaders of Doosan subsidiaries in the U.S. and MLB officials pose for a photo at the MLB studio in New York on Sept. 27. From left to right: Kiryong Ha, executive vice president and head of Doosan Heavy Industries and Construction’s New Jersey office; Rich Goldsbury, president of Doosan Bobcat North America and Oceania; Noah Garden, MLB executive vice president, business; Glenn Turner, executive vice president of DTS; and Tony Jones, vice president & CEO of DIVAC.